Platform · Infrastructure
Curated creative and merchandising references your agents draw from.
The thesis
AI without reference quality drifts into generic. The Inspiration Libraries are a curated substrate of high-performing creative, merchandising, and layout patterns, attached to context. Agents don't generate from a blank page. They generate from a body of proven work.
What it does
Each capability is wired into the same data model and shared by every agent. Nothing here is a side feature; the platform is the product.
High-performing ads and landing pages indexed by category, format, hook, and outcome. The Creative Agent draws from here, not from generic training data.
Lifestyle scenes, model archetypes, product framing references. Used to brief generation and guide visual selection.
Collection layouts, navigation structures, search relevance configurations that have shipped on real stores and moved real numbers.
Welcome flows, win-back, post-purchase. Patterns from brands that built mature lifecycle programs, not generic templates.
Every reference is tied to the metric it moved, so agents can pick by goal, not just by aesthetic.
Every architectural decision here reflects a strong opinion about what makes AI useful inside a real growth team, not what makes a demo land.
Belief 01
It has averages. Taste comes from constraint, from a curated set of what counts as good. The libraries are that constraint, codified.
Belief 02
The best output comes from grounding generation in great examples. Most teams spend time on prompts. The leverage is in the reference set.
Belief 03
Every ad that could have been any brand wastes spend twice. The libraries are how we make sure your output looks specific.
How the agents use it
Inspiration Libraries is shared infrastructure. Every agent reads from it, so the work each one ships is consistent with everything else moving through the store.
In one line
A good reference library is the difference between AI that augments senior creative work and AI that replaces a junior intern.
How the platform behaves
Agents read from structured, retrievable context. Prompts can lie about what an AI knows. A graph cannot.
Every agent queries the same data layer. No copies, no divergence, no silent disagreements between tools.
The platform tunes itself as the catalogue, audience, and market move. Static defaults rot fast.
Every action ties back to the context it read and the data it saw. Nothing the agents do is a black box.
The rest of the platform
Brand Context Engine
Your brand's memory, always at hand for every agent.
Unified Data Platform
Shopify, Meta, Google, Klaviyo and clickstream, tied to every customer.
Personalisation & Experimentation Engine
The right experience for every visitor, without code changes.
Playbooks
Battle-tested growth workflows, automated end to end.
A 20-minute walk-through. Real catalog, real data, the platform running against a duplicate of your live store.
Join the Waitlist